The Story of Sony Walkman

The world took a big step towards the iPod generation when Sony introduced the Walkman in 1979. The device was not particularly advanced – portable tape recorders had existed for decades – but it was an advance in marketing. The Walkman was not promoted to professional journalists, like most portable tape recorders were at the…

Online Ad Spend Past $31 Billion

Growth for US online ad spending will crest this year at 20.2% and remain solidly in double digits through 2014, eMarketer forecasts. By 2015, total online ad spending will approach $50 billion. Several factors support the overall upshift in online ad spending. Search remains a major source of ad dollars, and will gain $2.38 billion…

Amazon acquires an online book seller

Amazon.com Inc. announced yesterday that it will acquire The Book Depository International, a U.K.-based online bookseller that sells to customers in more than 100 countries. Terms were not disclosed. The Book Depository is No. 100 in Internet Retailer’s Top 300 Europe Guide. The e-retailer, established in 2004, sells books and e-books and offers free delivery…