Digital Ad Spends Reach Record Levels 2013

eMarketer predicts, US retailers will have increased digital ad budgets by 15.7% to $9.50 billion, following growth of 14.5% last year. Much of that spending can be expected to focus on drawing holiday shoppers, as the last months of the year account for a disproportionate share of retail revenues. eMarketer predicts 23.5% of all US…

ecommerce europe

European E-commerce Market Trends

European online sales in key markets (Sweden, the Netherlands, Italy, Spain, France, Germany and the UK will rise an average of 12% annually between 2012 and 2017, to reach €170 billion ($217 billion) at the end of the forecast period, according to a report by Forrester Research entitled ‘European Online Retail Forecast 2012 to 2017′.…

amazon

Amazon is encouraging social commerce

Today i recieved an email from Amazon informing about their new social shopping experience. Few years ago Amazon started a social commerce experience onsite. By signing up via your facebook account you were able to see your friends upcoming birthdays and amazon was recommending products if they had an amazon account (and a wish list).…