In the last year, mobile opens have increased 24% (from 41% to 51% of total opens), while webmail opens have decreased 36% (from 28% to 18% of total opens). On the surface, it appears as though mobile opens continue to grow at webmail’s expense, but is that really the case? Here is an infographic studied…
Gmail has changed the game by starting to cache the images. This will effect many things as you may be aware from the recient changes at your ESP reports and GA account. Here are the list of things you should check and start thinking off; 1. Location The Google cache hides the source Internet Protocol…
Getting a first purchase from a customer is always satisfying. New data shows, however, just how hard it is to build repeat customers, those that buy over and over again. I’ve just completed one of the most extensive studies ever conducted into the purchasing behavior of website visitors. I analyzed the behavior of more than…
Some simple facts before we start; March 2012 – Research conducted for Experian®, the global information services company, estimates that £1.02 billion worth of online shopping transactions were abandoned last year by UK consumers frustrated by old and inefficient identity measures. One in five of these abandoned transactions were not taken elsewhere as individuals cancelled their…
What’s the backstory of email? How did it all come together? Shiva: It was purely out of the love of doing it. I was given this opportunity to just program, and this was in 1978 when you couldn’t get a programming job, per se—it was very, very early. I look back on that scene: Here’s…
onurteler 